Free Std. Shipping $70+ Free Std. Shipping $70+

The Shampoo


"This has breathed new life into my hair and scalp" - T.S (Basic Maintenance Client)

Is your hair looking lifeless, damaged and in need of an upgrade?

Say hello to a total scalp + hair renewal solution that doesn't just clean your hair but actually repairs and nourishes it.

✔  restores proteins so hair grows thicker and fuller.

✔  gets rid of dandruff to eliminate embarrassing flakes and itchiness.

✔  cultivates the scalp for ongoing, healthy hair growth.

Your hair deserves the best. Treat yourself today.

A do-it-all detoxifying shampoo that eliminates dandruff, slows thinning, repairs damage and adds volume, all without stripping it of its natural oils.

Active-packed with proteins, essential oils, fatty acids, polyphenols and antioxidants, it: 

  • Resets and detoxifies.
  • Removes build-up.
  • Addresses dandruff and eliminates flakes.
  • Boosts circulation and cultivates growth.
  • Reduces oil.
  • Regulates bacteria.
  • Combats oxidative stress.
  • Adds volume and thickens hair shafts.
  • Controls frizz.
  • Restores lost proteins. 
  • Repairs damage and prevents breakage.
  • Balances pH. (~5.5)
  • Color safe.

Antioxidant. Anti-inflammatory. Antimicrobial. Antifungal.

Trichologist recommended. Salon approved.

This total scalp + haircare system improves the anagen phase of hair growth by creating an optimal environment for nutrient absorption. 

Our zinc-free, proprietary Scalp Care Complex addresses dandruff before it even starts while offering daily protection from oxidative stress and photoaging.

Purposefully crafted to remove build-up while maintaining your hair’s natural oils and preserving its proteins -  it combats scalp problems while still strengthening each layer of the hair. 

Will it reverse hair loss? No. But it'll certainly help maintain what's there.

  • Suitable for all hair types and conditions, this color-safe, ultra-productive shampoo was formulated for anyone looking to make the most of their time - and their hair - with as little effort as possible.
  • Apply to wet hair and gently massage into scalp and strands.
  • Upon feeling it's cooling sensation, rinse thoroughly.
  • A little goes a long way. For people with short hair, 1 pump is more than enough (try 1/2). For people with long hair, no more than 2 pumps.
  • Product will last approximately 4 months.
  • Use no more than 3x per week.
  • Best results when used before F08: The Conditioner.

The only condition is consistency. 

  • 1 week: scalp detox - bacterial regulation and oil control takes hold. Visible signs of dandruff, and/or itchiness begin to wane. Hair appears softer, less greasy, and flake free. Temporary volume improvement due to immediate effects of keratin.
  • 2 weeks: actual hair repair - protein restoration, and strand damage begins to fully correct. Hair appears fuller, more lustrous and bouncier.
  • 3 weeks: scalp balance and root strength improvement - cultivating your hair for ongoing, healthy growth.

    60 Day 100% "Money Back" Guarantee

    Like what you see or it's FREE. No returns necessary. If you don't love the way you look after using our products - reach out to hello@basic-maintenance for a full refund, store credit or another product to try. This offer is valid until 60 days after purchase.


    Free standard shipping on all orders over $70. Automatically applied at checkout.

    Discounted flat-rate shipping for the following:

    Standard Shipping for Orders Under $70 = $9

    Express Shipping for Orders $0-$149.99 = $20.00

    Express Shipping for Orders over $150 = $10

    *Quick Ship Policy* - Orders are shipped via courier (not snail mail) within 1-2 business days of being placed.


    No SLS
    No DEA
    No Parabens
    No Phthalates
    Cruelty Free

    All Ingredients

    Click below to read all of this product’s ingredients.

    Aqueous Extract: Anthemis Nobilis (Chamomile) Flower Extract, Aloe Barbadensis (aloe vera gel) Leaf Juice, Ammonium Laureth Sulfate, Disodium Lauryl Sulfosuccinate, Cocamidopropyl Betaine, Polyquaternium 7, Phenoxyethanol, Menthol, Citric Acid, Camelina Sativa Seed oil, Argania Spinosa (argan) oil, Simmondsia Chinensis (jojoba) oil, Mentha Arvensis (peppermint) oil, Hydrolyzed Keratin, Tocopherol, Melaleuca Alternifolia (tea tree) leaf oil, Eucalyptus Globulus Leaf oil, Ammonium Chloride.

    Read More

    all hair types

    including sensitive scalps

    total hair repair

    builds and strengthens

    total scalp care

    eliminates flakes


    preserve + protect

    Key Ingredients

    Famously fresh. Locally formulated and micro-batched for unmatched consistency.


    Hydrolyzed Keratin is a powerful hair treatment that works to strengthen and protect your hair. By penetrating the hair strand and filling microscopic gaps, it rebuilds the natural protective layer of your hair, increasing its diameter and giving it a fuller appearance. It not only reduces breakage but also minimizes the damaging effects of various factors like sun exposure and heat styling. T he result is hair that is stronger, softer, and more elastic, with reduced frizz and a healthy bounce.

    Peppermint Oil

    Peppermint Oil is a revitalizing scalp treatment that not only helps reduce dandruff but also soothes itchiness and promotes healthy hair growth. Its cooling effect stimulates blood flow to the scalp, enhancing nutrient delivery to hair follicles and balancing scalp pH. Known for its refreshing scent, Peppermint Oil also helps regulate oil production, leaving your scalp feeling fresh and your hair looking vibrant.

    Eucalyptus Oil

    Eucalyptus Oil is a powerful scalp care ingredient that helps combat dandruff and soothes your scalp, reducing itchiness and redness. Its natural antibacterial and antifungal properties help maintain a healthy scalp environment, preventing overgrowth of harmful microbes. Additionally, Eucalyptus Oil is effective in regulating scalp oil production, contributing to healthier, better-looking hair.

    Tea Tree Oil

    Tea Tree Oil is a natural hero for your scalp, effectively fighting dandruff and eliminating those embarrassing flakes and itchiness. It soothes inflammation and regulates oil production, ensuring your scalp stays healthy and your hair looks great. Additionally, its antibacterial properties make it excellent for keeping your scalp free from infections and promoting overall scalp health.


    Argan oil delivers a burst of nourishment to your skin, protecting it from daily environmental stress and keeping it looking healthy and vibrant. Its deep moisturizing ability leaves your skin feeling soft and supple, while also calming redness and helping to heal acne scars. Perfect for everyday use, this lightweight, non-greasy oil enhances your skin's natural beauty without clogging pores.


    Jojoba hydrates your skin, locking in moisture for a fresh, plump feel without clogging pores. It mirrors your natural oils, balancing oil production for a clear, healthy complexion. Rich in vitamin E, it shields your skin from environmental damage, while soothing and healing common skin issues like acne and dryness, leaving your skin smooth and comfortable.


    Camelina oil, extracted from the Camelina Sativa plant, is a rich source of essential fatty acids that nourish and protect your skin and hair. It's great for reducing inflammation, making it helpful for skin and scalp conditions like eczema and dandruff. Packed with antioxidants, camelina oil guards against environmental damage, while also regulating oil production and locking in moisture. This oil improves the texture and elasticity of your hair and skin, making them softer, smoother, and healthier.


    Chamomile, packed with antioxidants and anti-inflammatory agents, deeply soothes the skin, reducing redness and calming irritations. Its astringent properties help tighten pores and smooth the skin, while its brightening effects work to fade acne scars and even out skin tone. Additionally, chamomile offers anti-aging benefits by protecting against environmental stress and reducing the appearance of fine lines and wrinkles, leaving your skin looking fresh and youthful.


    Aloe is a skin care powerhouse, packed with vitamins, minerals, and natural compounds that provide a range of benefits from anti-inflammatory to antimicrobial actions. It's renowned for accelerating the healing of wounds and soothing skin irritations like burns, reducing redness and fighting infections. Aloe also plays a key role in anti-aging by boosting the production of vital skin components like hyaluronic acid and collagen, while its anti-acne properties and natural hydration make it ideal for maintaining smooth, clear, and well-moisturized skin.

    Tocopherol (Vit E)

    Vitamin E is your skin's shield against environmental damage, actively fighting signs of aging caused by UV rays and pollution. It promotes healing and relief from skin irritations like eczema, while effectively regulating oil balance for a clearer complexion. Essential for keeping skin hydrated and supple, Vitamin E strengthens your skin's natural barrier, preventing dryness for a smooth, youthful appearance.



    "Seriously the best shampoo I’ve tried in so long! I have colour treated hair so have been looking for one that will help with moisture and leave it feeling clean and healthy and this product does just that! Highly recommend! - Lindsay (Verified Basic Maintenance Customer)

    Customer Reviews

    Based on 42 reviews
    Stacey Q
    Actually the best

    I have very fine, yet curly hair so it almost impossible to find a treatment that works well for me. After loving their skin products, I figured Id try these too and my hair looks so much healthier. My hair dresser immediately noticed too

    Minty Fresh

    This Shampoo is by far the best I have tried for my hair. It feels great, smells great, and my hair has been thriving since I started using it. Perfectly clears any hair product I had previously applied (pomade or gel). Highly recommend it if you are looking for a great value shampoo with no fuss.

    Whitney C
    Impressive Stuff

    I’ve just started with the hair bundle, and really loving it. I’m also starting to wash my hair less and this is helping as I have fine hair that gets oily quickly. In the 3 uses I’ve done so far, I’m really enjoying the result, I can feel how soft my hair is immediately and recon it will only get healthier looking as time goes on. It’s new for me to put conditioner at my scalp, but it’s working. Highly recommend this!

    Love them!

    This is the best my hair has felt and looked in a long time. Can't say enough about these two products! All volume, no frizz, no itchiness. Everything is so great!

    Bang for your buck!

    I started using this shampoo almost a month back. The fragrance is very minty and i love that. it feels fresh and clean.
    This product does not dry my scalp and is even liked by my partner who has a particuliarly sensitive scalp situation going on. It cleans and lathers really well and the best part is, it doesn't leave my hair very frizzy and unruly.
    I have tried other 'clean beauty' products and shampoos but so far this one is the best value in terms of price, quantity, and quality.
    I would totally recommend - there's no harm in trying and finding out for yourself if it works!

    Selfless Self-care.

    5% of sales donated.

    Feel better or it's free.

    100% Money back guarantee.

    Free Standard Shipping.

    On all orders over $70.

    Trusted by doctors.

    Dermatologist approved.

    sign up for 25% off your order

    The Shampoo $44.00 - 1 +